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					  <title><![CDATA[How to Fine-Tune a Pay Per Click Campaign with Negative Keywords]]></title>
					  <link>http://www.ezinearticleboard.com/articles/31470/1/How-to-Fine-Tune-a-Pay-Per-Click-Campaign-with-Negative-Keywords/Page1.html</link>
					  <description><![CDATA[There is a fine line between running ads for enough keywords in your paid search account to generate sufficient traffic and running so many that you generate junk traffic - that is, unless you only use exact match (or the equivalent). If you are competing in an environment in which there is excess available keyword inventory, then you can probably get away with only using exact match keywords.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Fri, 04 Apr 2008 00:00:00 PDT</pubDate>
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					  <title><![CDATA[Eight Effective Keyword Research Strategies for Search Engine Marketing]]></title>
					  <link>http://www.ezinearticleboard.com/articles/29465/1/Eight-Effective-Keyword-Research-Strategies-for-Search-Engine-Marketing/Page1.html</link>
					  <description><![CDATA[Keyword research is the lifeblood of a search engine marketing campaign - either natural or paid search. If you don't promote your site with the right keywords, you will waste a lot of time and money for nothing. The obvious place to start your keyword research for a pay per click campaign is the search engine's own keyword tool. But you can go far beyond that to uncover keywords that are very effective for your business.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Fri, 28 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/29465/1/Eight-Effective-Keyword-Research-Strategies-for-Search-Engine-Marketing/Page1.html</guid>
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					  <title><![CDATA[Fun With Pay Per Click Math - How Much Can You Afford to Pay?]]></title>
					  <link>http://www.ezinearticleboard.com/articles/28323/1/Fun-With-Pay-Per-Click-Math---How-Much-Can-You-Afford-to-Pay/Page1.html</link>
					  <description><![CDATA[You really need to understand the goals of your pay per click campaigns. You need to know how many customers you want to try to gain and how much you can afford to pay to acquire each new customer. If you don't know what a new customer is worth, then that is something you really need to find out. Otherwise, you're shooting in the dark.<BR>
<BR>
As professional search engine marketers, we have clients asking us to generate X sales per day or per month while spending Y dollars.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Wed, 26 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/28323/1/Fun-With-Pay-Per-Click-Math---How-Much-Can-You-Afford-to-Pay/Page1.html</guid>
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					  <title><![CDATA[Five Critical On-Page Factors Which Must Be Manipulated for High Search Engine Rankings]]></title>
					  <link>http://www.ezinearticleboard.com/articles/28320/1/Five-Critical-On-Page-Factors-Which-Must-Be-Manipulated-for-High-Search-Engine-Rankings/Page1.html</link>
					  <description><![CDATA[Following are five critical elements that must be properly manipulated to optimize a web page to rank highly in search engines for a particular keyword. Optimizing these elements is a process known as "on-site" or "on-page" optimization. On-page factors are those factors that you can control - the way your web pages are coded, how you write your copy, etc.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Wed, 26 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/28320/1/Five-Critical-On-Page-Factors-Which-Must-Be-Manipulated-for-High-Search-Engine-Rankings/Page1.html</guid>
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					  <title><![CDATA[Using ROAS Calculations to Set Your Pay Per Click Marketing Bids]]></title>
					  <link>http://www.ezinearticleboard.com/articles/28159/1/Using-ROAS-Calculations-to-Set-Your-Pay-Per-Click-Marketing-Bids/Page1.html</link>
					  <description><![CDATA[When preparing to begin a pay per click marketing campaign, it really helps to go into the situation with an idea of what the numbers look like. By "the numbers", I mean what kind of return on your investment you can expect assuming different bid levels and different conversion rates. It's really all just conjecture because you don't know what your click-through rate will be, what your bids will have to be to generate adequate traffic, or what your conversion rate will be.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Tue, 25 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/28159/1/Using-ROAS-Calculations-to-Set-Your-Pay-Per-Click-Marketing-Bids/Page1.html</guid>
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					  <title><![CDATA[Getting Control of Your Finances with a Cash-Based Budgeting System]]></title>
					  <link>http://www.ezinearticleboard.com/articles/28075/1/Getting-Control-of-Your-Finances-with-a-Cash-Based-Budgeting-System/Page1.html</link>
					  <description><![CDATA[In this day and age, it is easier than ever to spend money - just whip out your debit card and buy whatever you want. The problem with these nearly frictionless transactions is that it is difficult to keep track of your money. When most people wrote checks for every day purposes, at least they had transactions recorded in their checkbook. Every time a check was written, the person writing the check would be forced to write down the amount and see how much money was left in his account (assuming the person kept his checkbook balanced).]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Tue, 25 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/28075/1/Getting-Control-of-Your-Finances-with-a-Cash-Based-Budgeting-System/Page1.html</guid>
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					  <title><![CDATA[Bamboo: The Ultimate Construction Product]]></title>
					  <link>http://www.ezinearticleboard.com/articles/27659/1/Bamboo-The-Ultimate-Construction-Product/Page1.html</link>
					  <description><![CDATA[In the U.S., most people probably think of bamboo in terms of a thin reed used for decorative purposes, such as a houseplant or rug for your living room. But the reality is that bamboo is a fine resource for use in construction. Bamboo is not really a tree; it's a grass - a grass that can grow 120 feet tall and 13 inches thick. That's quite an impressively growing grass, and one that can be used very effectively for building things.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Sun, 23 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/27659/1/Bamboo-The-Ultimate-Construction-Product/Page1.html</guid>
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					  <title><![CDATA[Does Loan Consolidation Affect Your Credit Score? Here is the Truth]]></title>
					  <link>http://www.ezinearticleboard.com/articles/27592/1/Does-Loan-Consolidation-Affect-Your-Credit-Score-Here-is-the-Truth/Page1.html</link>
					  <description><![CDATA[Does consolidating debt via a debt consolidation loan affect your credit score? Definitely. But does it affect it negatively? That's a more difficult question. Credit score calculations are very complex entities involving many factors, so it's not a cut-and-dry issue as to how they are impacted by debt consolidation loans. Certain aspects of consolidating your debt will have a positive effect and other aspects will have a negative effect.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Sat, 22 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/27592/1/Does-Loan-Consolidation-Affect-Your-Credit-Score-Here-is-the-Truth/Page1.html</guid>
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					  <title><![CDATA[How to Use Yahoo! Search Marketing Analytics to Improve Your Campaign Performance]]></title>
					  <link>http://www.ezinearticleboard.com/articles/27486/1/How-to-Use-Yahoo-Search-Marketing-Analytics-to-Improve-Your-Campaign-Performance/Page1.html</link>
					  <description><![CDATA[If you are going to be successful running Yahoo! Search Marketing campaigns for your business, then you must use analytics to measure the performance of various elements of your campaigns. For instance, you need to know which keywords generate the most conversions. This will allow you to allocate your budget to those keywords that generate the highest return on investment.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Sat, 22 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/27486/1/How-to-Use-Yahoo-Search-Marketing-Analytics-to-Improve-Your-Campaign-Performance/Page1.html</guid>
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					  <title><![CDATA[How to Pick a Debt Consolidation Company]]></title>
					  <link>http://www.ezinearticleboard.com/articles/27323/1/How-to-Pick-a-Debt-Consolidation-Company/Page1.html</link>
					  <description><![CDATA[If you are considering using a debt consolidation company to help you get a handle on your debt, there are three important factors you need to take into consideration. Those three factors are:<BR>
<BR>
1. The Legitimacy of the Company<BR>
<BR>
Loan consolidation has become a hot business on-line. Like any growing trend, it has attracted a lot of attention from people who may not have your best interests in mind.]]></description>
					  <author>no@spam.com (Jerry Work)</author>
					  <pubDate>Fri, 21 Mar 2008 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.ezinearticleboard.com/articles/27323/1/How-to-Pick-a-Debt-Consolidation-Company/Page1.html</guid>
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