I think probably the smartest thing you can do as a business owner for a home business opportunity is to protect your intellectual property. People steal it left and right in our society or at least try to and you need to make sure that you are taking care of patents and trademarks. We are going to talk about how you can protect your company name with a trademark when you start your home business opportunity online.
In order for you to trademark something you will have to do so with the United States Patent and Trademark Office. They provide a form online called the Trademark Electronic Application System or the TEAS that you can fill out mostly online in order to get a trademark.
Usually this is going to cost around $325 to file the form online, but it will vary based on what you have to accomplish for your trademark. If this is going to be the first time you create intellectual property or a trademark then I suggest that you don’t do it yourself and get help. There is a 24 hour customer service number for the USTPO that they provide to help you with the form.
They can only do so much for you because they are not trained to help with business philosophy or branding so I suggest that you find yourself a good lawyer that will actually help you through this whole process to find a branded name that you can trademark that will benefit you and your company. They are great to bounce ideas off of so you can get a general direction on how to approach this process.
This can be overwhelming and the approval process can be tedious because it can take several months for them to approve or not approve this trademark. They can be denied if they feel that your name is too general or if you are infringing upon another companies trademark.
Whether you are an American citizen or not there is little to worry about because you can still fill out the application either way. You will need to have an EIN number if you don’t have a SSN. If you are out of the states you can actually have a representative like a lawyer fill out the form and in behalf of you.
With how complicated this can be make sure that you keep your name somewhat arbitrary because you never know how your company may change in the next decade or so and your company name might not end up applying to whatever it is that you are now doing. This will save you a lot of hassle of having to go through this process again and develop a whole new brand.
Now that you have figured out a trademark and have it approve take some time to enjoy it because you have possibly your first piece of intellectual property. This will be a lifesaver down the road as you face stiff competition and get bigger.
Author: Myles KruegerThis author has published 25 articles so far.