Let’s discuss what a franchise is before we figure out what makes a good franchise business opportunity. Franchising refers to the method of practicing and using another person’s philosophy of business. Franchising is a business model used in more than 70 industries.
The franchise system should be growing at a rate that is healthy and is able to attract a number of new people to the system yearly. It should not be adding new franchisees so quickly that is has problems managing its growth. You need to check this out when you are evaluating your franchise purchase.
It’s a good idea to visit different operations, both independently owned and franchised to interview the owners for advice. Get to understand your intended business well before you make a commitment. Attend trade shows, ask questions where people do not feel threaten but are there to assist you.
Watch for existing businesses that are for sale and analyze them for additional information. Get all the necessary information from a business opportunity broker that you can. Describe your method for evaluating the business and then describe your financing plan on how you might be able to purchase the business.
When the percentage of new franchisees falls between 10 percent and 35 percent of the total number of franchisees, this would be considered healthy. It’s different for very large or small companies to be measured the same, however. With those sizes of companies, you need to look at the number of support personnel.
There are several things you should know about considering to be a prospective franchiser. If there is a potential company you have in mind that you are thinking about purchasing or investing in you need to make the next move. At this point, it is wise to have an attorney, an accountant, or a banker for advice.
Talk with many existing franchisees and pay particular attention to those that have recently joined the franchise system. Ask questions about marketing effectiveness and earnings potential. Specifically covering the areas as the training they received when they first arrived and if they have had any ongoing support.
Meet the staff of any of the franchises you are thinking of investing in and make a note of the impressions you get during your visit. Evaluate their style, professionalism and their competence that relates to their training. Do they seem happy or rushed, distracted and overwhelmed by their busy schedule?
Author: Myles KruegerThis author has published 25 articles so far.