One of the best things you can do in order to find quality leads is research. So many people get excited about a lead company or some nice offer for really cheap leads, but that doesn’t mean it is going to be worth your time.
Some leads you contact can be just as good as opening up a phone book and starting from A and going through Z. This is rough because soon you start to get depressed and question whether or not you are talented enough to sell.
Sometimes it can get so rough that you don’t want to talk to people and you would rather them never touch the phone. If you know this feeling then it is time to make some changes.
The first thing you need to do is figure out who you are buying leads from. Talk to people with the company that can deal with you personally that are not just salesman that are looking for a buck. Also look if you can talk to other clients to find out their experience.
It would also be good to get in touch with solid third party sources that would have honest objective opinions. The Better Business Bureau or the attorney general are always good places to go to find information on the company you are checking out.
Always know that if a lead doesn’t buy from you once, doesn’t mean that you can’t sell them a year down the road or even sooner. Always keep track of your lists because it might require you just to build some trust in who you are.
It might be smart to look at marketing to leads other than just by the phone call to them. Look at giving them emails or free products that can help them get to know you and build trust with them over a period of time. People have to hit a boiling point before they will buy from you.
So finally, get to know where your leads are coming from and how they are getting to you because you need to make sure you can build a relationship with them. If they are open to doing that then you can help to qualify them over time with emails or products and build a relationship so they will eventually buy from you when the time is right.
Author: Myles KruegerThis author has published 25 articles so far.