There are many different pieces to any successful mortgage business. There are many different needs to expand a mortgage lending business. Here are some propositions to help you with all the pieces you need to grow your business.
Twitter has your number. A number that just keeps going up, sign up and see if your mortgage business will grow. With Twitter, you can discuss what’s going on in the realm of your lending company and add clients to your list.
To engage employees in creating a positive culture, implement a peer-recognition plan. Peer recognition encourages employees to be looking for others “doing it right”, and it can validate the extra efforts. Appeal to human nature and make peer recognition a contest: most kudos given and most kudos received.
If you’re selling through the mail make sure to use strange packages and envelopes. Try shipping a letter in a cardboard tube. If you just send a regular letter it might not be noticed and end up in the trash. If you use strange packages it’s guaranteed to get opened. The prospect might be looking for what you’re offering, but if he never opens your mail how would he have found you?
Use the technique of slashing your prices by 30%-40% instantly. But don’t forget one thing. Show high price for the product firstly and show the slashed price below the original price with the original price slashed with a red cross. This will leave a lasting impression on the customers and your product will fly off the shelves soon.
Get a smart phone and become a mobile merchant. Smart phones are ideal for fast messaging and offsite sales. Buy a new iphone or android and your mortgage business becomes mobile. Purchase their credit card software and a card reader at apple website to start accepting payments anywhere you go.
Every mortgage business has its own priorities. If you are looking to prosper, then your mortgage lending business priorities must be your customers. Giving due respect to your customers can ease your nerves big time, which is something you need to be aware of.
Monitor your co-founders. Make sure every founder is on the same page. It doesn’t hurt to work out a contract when there are multiple founders in a mortgage business. If a co-founder resigns, it’s best to have a contract in place to take care of the fall-out.
Author: Jenny PengThis author has published 19 articles so far.