Link Building is the corner stone of any internet-based marketing campaign. There is no way for you to launch a successful website and not have some kind of linking campaign. That’s like buying an automobile with plans to drive across the country and the automobile has no wheels and no motor. You may have the most informative website in the world but if no one knows about it – it is worthless. It is my mission to explain backlinking in plain to understand English and to help you leverage its power.. Make sure to read this entire article and immediately apply what you have learned.
What Are Backlinks
A back-link is equivalent to a vote for your website. The more votes you have got the more well-liked your website becomes. In return the search engines will reward you by improving your search engine positions. But wait? There’s a twist! All back links aren’t created equal. It didn’t take search engines long to realise that one or two underhand marketers were trying to manipulate the system by spamming sites to gain monolithic backlinks.
Rules had to be instituted. Google developed a page ranking system known as PR. This can go from 0 to 10. The higher your PR rating the more link juice links on that actual page has. When you place a link on a high PR page to your page that link juice is past on to your website and gives that specific page more authority in the eyes of the search engines. Wait? There is more! Sites such as .gov, .org, and .edu are given more credibility than other types of domain extensions.
How It’s Possible To Get Backlinks
Getting backlinks is not a hard job, it is however a highly laborious task. As a marketing strategist I highly recommend that entrepreneurs outsource this task to the ones that are qualified to do it the right way. As a businessman your job is to work on your business not in your business – right?
It is always suggested that you start your back-link building efforts by posting to the various social networks. Next I would recommend that you mix in some blog comments, for variety. You can perform a search for forums in your niche market and begin posting a few responses without sounding spammy or making your aspirations plain.
Link Building Services
Finding a link building service is not the problem – however finding one that knows what they are doing is a complete different story. I see sites charging over a dollar per link, and that is one of the lower offers that I’ve found. There are more companies who charge a ridiculous amount of money for the same service. I am talking about several hundred dollars for regular back-link. I could even see paying serious money for a .gov, .org, or .edu back-links. At least with that strategy you could not go wrong.
Well, this far I have told you how to build up your own backlinks, and I have given some robust suggestions on why you must out source your backlink building efforts to the pros.
Author: Tim BeachumThis author has published 2 articles so far.